Micro Investing: Start Investing Today


Investing is a BIG word that means so many things. There is commercial real-estate, stocks, foreign currency, cryptocurrency, venture capitalism and the list goes on.

Micro Investing is a relatively new type of investing that caters to the younger generation, allowing us to be able to invest with a smaller dollar amount. The Fortunate Investor shared a really in depth article that discusses Micro Investing very well! Of course we had to share it with you:

Micro Investing: Know Your Options

If there is anything to take away from the movie The Big Short, it’s that:

  • The stock market is both predictable and unpredictable at the same time.
  • There is a lot of money you can make through investing.

Why do I bring up the Big Short? Because I think that it’s new, punchy approach to finance may be one of the signs we are seeing young people becoming investors in their own right without any of the traditional baggage associated with investing. Don’t believe me? Consider that while only half of adults 30 and over save more than 5 percent of their income each year, 3 of 5 Millennials are doing so.

What Is Micro Investing?

More Gen Y-ers are figuring out that it is a good idea to start investing and, just like they do with so many other things, they are not letting themselves be constrained by the traditional options available to them – or even newer trends like making investments in startups. Between new electronic options for investing, penny stocks, and other, smaller investment options collectively known as micro investing, Millennials are learning how to get into the stock market. And they’re already starting to take advantage of these new avenues to invest their money and reap returns.

So, how is the generation with the largest student debt and toughest looking future managing to invest so much? The answer involves approaching investment the way you build any good habit – starting small, doing it frequently, and building your way up. That is the essence of micro investing – replacing large startup capital with an “as you go” approach.

Micro investing allows would-be-investors with little starting capital to bypass the roadblocks that usually keep them out of the game – minimum investment levels, trading costs, market research, and really just not having a ton of money.

Investing has always had a high buy-in value, which you would think eliminates the generation that is doing everything they can to save whatever they have – but a handful of apps are changing that, and opening the doors for Millennials to try their hand at creating their own investment portfolios.

Yes, you heard it right, there’s an app for that. Here are a few of the best micro investing apps to take you from rags to riches, one penny at a time.


Betterment is the most established business. They have no initial cost and a very good 0.35% annual fee for account balances below micro investing$10,000. Betterment focuses more on financial advice that stretches far beyond the stock market.

So, is betterment a good investment? That depends on what you looking for. If you’re looking to start Individual, IRA, Roth IRA & rollover 401(k) accounts, Betterment will have personal advice just for you. Betterment also offers auto-investing options, and will automatically re-balance your portfolio for you.

For those that would like a personalized experience from starting their retirement fund, to building their portfolio, to learning about tax loss harvesting and trusts, Betterment is a good choice.

Was it mentioned that they are already managing over $5 Billion for over 100,000 customers?

No minimum investment makes this a possibility for all financial situations.


When Paypal invests $30 million in an app, something good may be happening.

Acorn financial services works much like some of the newer savings accounts banks offer works. It rounds up your purchases to the nearest dollar and then invests that change into one of many portfolios ranked by risk – the more aggressive, the more upside.

The Acorn finance strategy is like taking the proverbial change jar and putting it into stocks.

While investing your spare change is the whole idea, there is an option for automated monthly deposits, which you’ll probably want to set up eventually if you are planning to retire comfortably.

Your Acorns account needs a minimum of $5 to invest, so for the price of a cheap lunch, you could start a no-hassle investment portfolio.

Robin Hood

For the DIY financier who doesn’t need advice but rather a cheap trading platform. You may consider Robin Hood. With no initial cost and or fees it may be an option for certain people. While, it might sound too good to be true, but the premise is simple. Robin Hood is able to do this by making money off interest if the money in accounts (customers are not charged), moving orders through certain platforms, as well as when clients borrow to trade.

Being a digital brokerage eliminates much of the operating costs a traditional brokerage faces.

Add to that the fact that electronic trading firms pay nothing to trade on Wall Street, and you have Robin Hood, bringing these advantages to the layman trader looking to strike it rich on their own accord.

An interesting option for those ready to dive into the world of trading.


Loyal3 lets you buy fractional shares of big name stocks for just $10. Account set-up is free, and there are no fees to buy or sell a stock.

Unfortunately, about 60 big name companies are available. Some of the big name companies include Google, Netflix, Coca-Cola and Starbucks.

As a pro, access to trading is normally is not expensive. The con is that Loyal3 does not have access to index funds or ETFs.

This app is great for someone learning the ins and outs of the market through experience but doesn’t have thousands on hand to do the trading. With companies offering IPOs (buying a stock before it goes public) it may be worth checking out.

Charles Schwab

“Wait a minute, this isn’t a new app for Millennials!” If this was the first thought that crossed your mind, then you are correct. However, Chuck gets a mention here because they might be the leading low-cost investment houses that you’ve already heard of.

Schwab can get you started for as little as $10. Plus, they compete with some of the aforementioned apps with fees, which is worth the mention.

Their index funds are very appealing to beginning investors, including ones that track the S&P 500 and Dow Jones indexes.

Schwab also has a checking account with no ATM fees, which is worth passing on to your kids looking to open accounts. Maybe they could invest those saved fees into a portfolio instead

Honorable Mention

A few noteworthy of our honorable mention list include Stash, Wealthfront, Wisebanyan and Clink. micro investing

Get micro investing!

The takeaway with these apps is that they are not only helping young adults think about retirement earlier. But, they are also helping them think outside the box when it comes to saving money in general.

It’s not just about stashing that cash under the mattress for a rainy day. It’s about planting a “money tree” that will provide for you for years to come. The good news is the seeds are all available in your cell phone’s app store.

Who would have thought Millennials would be revolutionizing an arena that’s always been dominated by the older generation? It goes to show you that small steps and creative thinking can make an investor out of anyone.

1 Comment
  1. Reply
    Kandi Dinora October 20, 2018 at 10:56 am

    There are those who engage in this type of trading without sufficient knowledge; however, there are day traders who make a successful living despite, or perhaps because of, the risks.

Leave a reply